Andrew Mason: Property Developer With An Ethical Approach

What or whose was the spirit that captivated Andrewworkers are not forced to use unpleasant and basic
Mason one dark and dreary night when he broke'thunderbox' toilets on site but instead have decent
through the barrier surrounding three semi-derelict mills?facilities.
It may sound like some sort of Edgar Allen Poe"If you treat people with respect, they will respond to
mystery but the notion that perhaps Henry Mason,that. It shows very clearly in the bottom line because
who built Victoria Mills near Shipley in West Yorkshirewe have very, very low sick days and no one at all
back in the mid-19th century, somehow had anhas left the company in the last four years since we
influence upon the restoration project is appealing.began this project."
That Andrew Mason, Managing Director ofIt would be a mistake however to suggest that
Newmason Properties, should have taken on his wife'srespect and an egalitarian structure is some sort of
name when he married in 1993 cannot but add to thatcop-out. Andrew Mason does not shy away from
sense of positive fatalism. Henry Mason, Andrewdifficult decisions nor is he frightened of conflict. What
Mason, Newmason and perhaps a stone mason oris clear is that he does not need personal arrogance or
two seem to have conspired in a unique project worthpomposity to prove himself. He is a clear example of
an investment of £80 million.the adage that it is the most humble of men who are
Henry Mason constructed his textile mills during thethe greatest real contributors.
Victorian era when that sector was thriving. The modelIn Andrew Mason's estimation that enviable record has
employer, Sir Titus Salt, had already established hiscome about not specifically as a result of his own
unique village of Saltire nearby with its innovativepersonal skills but because of the entire peer group
approach to providing a secure, caring and positivethat exists around his workforce. People talk and chat
environment for mill workers. Titus Salt built houses andto him; they meet him around the site every day and
streets named after his eleven children. He provided ashare the football scores as well as new ideas about
library, baths, reading rooms, schools, a church and athe development. It pleased Andrew immensely when
mechanics institute for his workers on the basis that athe Investors in People assessment team revealed
good working environment was not only good for thethat management, staff, sub-contractors and suppliers
individuals but good business practise.all shared the same positive view of the company.
His influence on the textile industry was massive andAndrew Mason is living his dream on two levels: he is
lives on in the approach of Newmason to the projectrestoring and renovating the mills that surrounded his
Andrew Mason began just four years ago. "I'mchildhood and he is implementing an ideological
flattered by the comparison. I am purring like astructure which while fashionable in the 1850s he has
Cheshire cat here because this construction businesssucceeded in reshaping to meet today's business
is wonderful. It is incredibly rewarding to set out with aenvironment.
plan and an idea and actually make it happen. Titus"It is all about positive reinforcement. When we were
Salt clearly had a mission in Saltire and our missionworking on Byron Halls in Bradford, we were very
now is in many ways similar.sensitive to the diversity issues so we went and
"My Auntie Mary worked in Victoria Mills and myknocked on people's doors. We explained what we
father remembers it all well. He worked as a joiner andwere doing and why and we visited the mosque and
recalls swimming in the canal here; walking 14 miles toworked out agreements that we wouldn't take any
make three and sixpence for example. Yes, fashionsdeliveries on a Friday so that there wouldn't be parking
change and his recollection of being tasked to turn allproblems for Friday prayers. A little bit of consideration
the six panel doors of Saltire to flush doors that havegoes a long way.
now been restored to that original state is a good"We all saw enough antagonism and confrontation in
example of how fashions change and come full circle."the days of the mid-sixties when people were being
But property lives on and these wonderful, solid millspromoted to incompetence and the breakdown of
with their huge windows and high vaulted ceilings arelabour relations ran right up to the winter of discontent
being restored and preserved for future generations.because of the 'them and us' approach. I can't honestly
They will not be spinning alpaca or cotton but insteadremember ever telling anybody on site to do anything. I
will be the dwelling places of new generations in thehave asked them. I have never taken the 'I'm the
mellow surroundings of living history.Managing Director. You'll do as I say' kind of approach
"People's needs and demands change over time. Webecause it makes people bridle. It is much better to try
have moved from providing baths and reading roomsto bring them in and to show that you care and
to offering a tennis court, a sauna and gym, a paninirespect them.
bar and I think a wonderful environment, but we are"There's a man here just now whose wife is, I know,
doing it with an awareness of what we have here."about to be made redundant and that is going to be
The site, which was a working mill up until the 1990s, ishard for them. We have to cut a little slack there.
five and a half acres within the buffer zone of a worldAnother guy is studying for an MBA. He gets study
heritage site. The buildings themselves are listed andleave but it doesn't affect his holiday leave. If he only
there has been no ripping out of old interiors. Instead,got study leave, his wife would never see him and he's
the demands of modern day planning for fire securityentitled to spend time with her as well."
and health and safety have been integrated withoutIn the Newmason lexicon, the values of a bygone age
compromising tradition. The interior stone stairs remain;are being preserved not only in the fabric of the
the steel support pillars are still holding the building upbuildings but in the immense goodwill and loyalty
and the new roofs come with a 150 year longapparent in the workforce. It is telling that Andrew
guarantee that puts the whole project in perspective.Mason adds: "it's not all about altruism either. Goodwill is
"I have two children, aged nine and 11, and I want themrepaid tenfold on site.
to be able to stand on this site and be able to say"At 18 I worked on North Sea rigs and learned from
'Daddy did this.' We are passionate about what we'retough, hard Glaswegians, then concrete factories and
doing. We are committed absolutely to delivering thelater in places like Costa Rica, Chile, Nicaragua and
very best quality in every way here and that meansSouth Africa on social housing schemes where I saw
using the right materials like oak and stone and thethe terrible plight of so much of humanity. I am so very
craftspeople who take pride in their work."grateful for what I've got and achieved here.
Indeed, Andrew Mason's relationships with his staff"We are creating something at Victoria Mills; a
reflect a set of values Titus Salt would have feltcommunity that people want to live in and are enjoying.
entirely comfortable with. "Environment is everything. IfLike the Red Indians who have no word for 'ownership'
people are happy at work, as I am, then they will takeI see myself as a steward. My name may be on the
pride in using their skills and raise the game to the besttitle deeds but we don't really own these properties.
of their ability. It is about creating the right environmentWe are protecting the industrial heritage for our
for people to flourish in. We want people to feel happychildren and our children's children. Whatever we do
about coming to work."today will affect several more generations and we will
That's all very well, say the cynics, you talk the talk butbe leaving it in a rather better state than it was in
what about delivery? When it comes to the bottomwhen we found it."
line, when it comes to profit, all this ideology just fliesProperty, bricks and mortar, has a satisfying solidity
out of the window, doesn't it? Not for Andrew Masonabout it that is missing from other investment portfolios.
who fills the office fridge every Monday with a wideMoney invested in something so fundamentally
variety of snack foods and drinks that his staff helpenduring and essential must be as safe as houses - or
themselves to; who makes sure that constructionmills - in Andrew Mason's hands.