Investment Property: Increase Rent without Losing Tenants

Being a landlord is difficult—like all businesses whereincluded in the process if you share some of your
collecting money from people is part of the jobstruggles.  In your letter, which should be sent to your
description.  But, in order to be successful as atenants a couple of months before the rental increase
business, landlords need to cover their own costs andis to take effect, you should candidly explain that
earn a profit every month.  This means, withincreasing costs have forced a corresponding increase
perennially-increasing insurance, tax, and housingin rental rates.
association rates, a landlord must periodically increaseWhat's stated above is an oversimplification.  Without
the rental rate to maintain the profit margin he haslying, you want to overstate the increased expenses,
established (that's business).  But how do you hike upwhile understating the increased rent.  In other words,
the cost of living every year for your tenants withoutmake sure the letter includes whatever increases you
driving them off and having to search for moreface (sometimes it's helpful to include things like the
(absorbing the cost of rent in the meantime)?  Here isactual HOA dues, which may be $250/month, or the
a simple strategy for doing just that.fact that insurance went up by 5%).  Then, mention to
First of all, it helps to have a history of being a friendlythe tenant that the good news is the monthly rent will
and reasonable landlord.  It should go without sayingonly be increasing by whatever amount you choose,
that this strategy is less likely to work if your tenantssay $40/month.  You can explain that the rental
hate you from the onset.increase does not fully cover all of your new
The best way to approach a tenant is with sincerityexpenses, but you are willing to absorb the blow as a
and transparency (or at the very least, it should appeartrade-off to maintain this particular tenant.  If your
that way), in the form of a written letter.  If it's not tooletter makes them feel as though they are wanted,
far from the truth, be sure to express what a pleasureand that you are working to keep them there as
it is to have them as a tenant—how they areopposed to making a quick buck before driving them
pleasant, pay on-time, etc.  While your letter doesn'tout, then your tenants will be much less likely to gripe
have to tell them everything about your business andabout the hike in rental rates.
its expenses/earning, it often makes the tenant feelTell us what you think.investmentpropertymadeeasy.